The End of the ROI Mirage: A Blueprint for Value-Driven Procurement For decades, the process of buying and selling technology in the commercial real estate industry has been built on a fundamental flaw. It’s a flaw that creates the “ROI Mirage,”…
Augmentation vs. Automation: A Better AI Strategy for Facility Management
Beyond Automation: How to Use Technology to Augment Your Team’s Expertise The conversation around AI in the smart building industry is broken. It is dominated by a Silicon Valley narrative of “automation” and “disruption,” centered on a flawed premise: that the…
Big Data vs. Right Data: The Foundation of Building Analytics
Data Janitors vs. Data Scientists: The Unsexy Work of Building a Solid Data Foundation The smart building industry is obsessed with the promise of Artificial Intelligence. We’re sold a future where sophisticated data scientists and powerful machine learning algorithms will unlock…
The Problem-First Mandate: Fixing Your Smart Building Strategy
The Problem-First Mandate: Why Your Smart Building Strategy is Backwards The smart building industry has a fundamental addiction: solutionism. We are obsessed with new technologies—the latest AI platform, the slickest dashboard, the most advanced sensor—before we have a clear-eyed understanding of…
Fad or Future? Debunking PropTech Hype in AI & Digital Twins
The smart building industry is saturated with PropTech hype around transformative technologies like Artificial Intelligence, conversational chatbots, and digital twins. While these tools hold genuine long-term potential, their current application is often superficial, creating the illusion of innovation while failing to…
Beyond the Dashboard: Why Your Smart Building Tech Fails the ‘Burst Pipe’ Test
If you’re a facility or operations manager, your day probably doesn’t look anything like the slick marketing for smart building software. Marketing shows a calm professional, coffee in hand, serenely observing a beautiful dashboard. Green checkmarks are everywhere. Efficiency is trending…
The ROI Mirage – Deconstructing the Myth of Effortless Smart Building Payoffs
The financial justification for smart building technology is often presented as a simple calculation: invest in technology, reduce energy and operational costs, and enjoy a swift and certain return on investment (ROI). This narrative, however, frequently relies on a narrow and…